Mahindra starts selling Ford vehicles as the next step in expansion of partnership

KeralaOnRoad | 8 December 2018
Ford and Mahindra have been working as partners in India now. Mahindra signed partnership with Ford to develop two new models, one an SUV and another an electric vehicle. They also came into an agreement to share BS-VI complaint petrol engines in return to the Ka platform which was used to build the Figo. This platform will also be used by Mahindra to develop E-Cars for India.

This partnership has been further expanded now by the sales of Ford cars in the rural areas in Mahindra’s showroom. At present 15 Mahindra showrooms located in the Tier 4+ areas are selling Ford cars and have received a good response. They are planning to open service centers for Ford soon nearby. This tie up will prove beneficial for both companies to challenge the other auto giants in the industry.

Ford is experiencing a tough time in India with low sales figures and further finds it hard in the after sales service to the customers. In Tamilnadu, the company has even changed the dealers and have been working extensively on improving the conditions. Last year it experienced a serious downfall like that in the case of General Motors who had to stop production in India. Ford has decided to act upon this situation and expects to regain the market in India through their new collaboration with Mahindra.
Mahindra Pininfarina Hypercar PF0 to be powerful and faster than Bugatti Chiron Posted: 30 November 2018
More charging stations for electric vehicles that are about to roll on Indian roads Posted: 30 November 2018
Car prices about to be hiked across various models by top auto companies in India from New Year Posted: 29 November 2018
How many days waiting period for Maruti Suzuki Brezza and Hyundai Santro Posted: 29 November 2018
3-D printed E-BIKE developed for the first time in the world Posted: 28 November 2018
Fiat will stop production of models in India including Linea and Punto Posted: 28 November 2018
Honda Passport SUV unveiled at the LA Motor Show Posted: 28 November 2018
KTM Duke 125 with ABS launched in India at Rs.1.18 lakh Posted: 26 November 2018
Is Nissan Kicks worth the wait Posted: 26 November 2018
Mahindra Alturas G4 launched at a base price of Rs.26.95 lakh in India Posted: 24 November 2018
2018 Duke 200 updated with ABS at a price of 1.6 lakh Posted: 24 November 2018
Ducati Panigale V4R launched in India at a price of Rs.51.87 lakh Posted: 24 November 2018
2019 Range Rover Evoque launched in UK Posted: 23 November 2018
TVS Motor Company launches the updated Apache RTR 180 with ABS Posted: 22 November 2018
Maruti Suzuki Ertiga 2018 launched in India at Rs.7.44 lakh Posted: 22 November 2018
Jawa makes a comeback in style with three models Jawa standard, Jawa 42 and Perak Posted: 21 November 2018
New Maruti Suzuki Ertiga bookings open Posted: 21 November 2018
October 2018 Car sales in India reports flat to positive growth Posted: 14 November 2018
Bookings open for Mahindra Alturas G4 SUV Posted: 10 November 2018
Auto Industry records flat to positive growth in October two wheeler sales Posted: 2 November 2018
Harley Davidson recalls few models from 2017 and 2018 due to clutch problem Posted: 31 October 2018
Tata Motors officially unveils production ready SUV Harrier Posted: 31 October 2018
2019 Jaguar F Pace petrol variant launched in India at Rs.63.17 lakh Posted: 30 October 2018
TVS Sport gets a Special Edition in India at Rs.40,088 for festive season Posted: 27 October 2018
Bookings open for Royal Enfield Interceptor 650 and Continental GT 650 Posted: 27 October 2018
Indian e-rickshaws overtake the number of electric cars in China Posted: 26 October 2018
Hero Destini 125 launched in two variants at a base price of Rs.54,650 Posted: 24 October 2018
Hyundai Santro 2018 launched in India at Rs.3.89 Lakh Posted: 23 October 2018
Tata Tiago JTP and Tata Tigor JTP ready for launch on October 26 Posted: 22 October 2018
Honda Activa reaches two crore milestone in sales Posted: 20 October 2018
Indian spec Nissan Kicks unveiled in Mumbai Posted: 19 October 2018
KYMCO and Twenty Two Motors to produce electric two wheelers in India Posted: 17 October 2018
2019 Kawasaki Z900 launched in India at a price of Rs.7.68 lakh Posted: 16 October 2018
MG Motor announces launch of locally manufactured EV in India by 2020 Posted: 15 October 2018
Kinetic Motoroyale launches seven new bikes in India from the International market Posted: 11 October 2018
Datsun Go and Go plus facelift all set for launch on October 10 Posted: 8 October 2018
TVS Jupiter Grande launched in India in two variants at a base price of Rs.55,936 Posted: 8 October 2018
Renault electric car concept K-ZE unveiled at 2018 Paris Motor Show Posted: 6 October 2018
Suzuki launches two dirt bikes along with V-Strom 650 XT in India Posted: 5 October 2018
Ferrari Portofino launched in India replacing California T at a price of Rs.3.50 crore Posted: 2 October 2018
Test ride the India bound Ducati Panigale 959 Corse at DRE Track Days Posted: 2 October 2018
Asia Auto Gymkhana Competition second round in India Posted: 29 September 2018
Aston Martin Vantage 2019 launched at a price of Rs.2.95 crore in India Posted: 28 September 2018
TVS Star City plus launched in new dual tone variant at Rs.52907 Posted: 27 September 2018
Bajaj Dominar 400 likely to appear in new avatar during the festive season Posted: 26 September 2018
Bookings open for Ford Aspire Facelift at dealerships for token amount Rs.11000 Posted: 26 September 2018
Maruti Suzuki launches limited edition Swift at a price of Rs.4.99 lakh Posted: 24 September 2018
Skoda Rapid Onyx launched in India at a starting price of Rs.9.75 lakh Posted: 22 September 2018
Jeep Compass Limited Plus launched at a price of Rs.21.07 lakh in India Posted: 22 September 2018
Mahindra Logistics employees will travel on eVerito electric car from now Posted: 21 September 2018
Tata Tiago NRG launched in India at 5.5 lakh Posted: 20 September 2018
New Hyundai Santro to be officially unveiled on October 9 and launched on October 23 Posted: 20 September 2018
New number plates for vehicles in Delhi from October 13th Posted: 15 September 2018
Ather Energy begins delivery of its electric scooters Posted: 12 September 2018
Maruti Suzuki ready to start testing electric cars from next month onwards Posted: 7 September 2018
Tata Nexon launches new limited edition Kraz at Rs.7.14 lakh Posted: 6 September 2018
Suzuki hits record domestic sales in August 2018 with Burgman and Access 125 Posted: 4 September 2018
Mahindra launches Marazzo MPV in India at Rs.9.9 lakh Posted: 4 September 2018
August 2018 Car sales report shows overall decline in Maruti Suzuki sales figures Posted: 3 September 2018
Vespa Electric Scooter Elettrica to be launched in India soon Posted: 31 July 2018
Hero Karizma ZMR gets a second launch in India with a starting price of Rs.1.08 lakh Posted: 30 July 2018
Bajaj Qute ready for sale in Kerala and North East India Posted: 30 July 2018
Royal Enfield Pegasus creates a new sales record Posted: 28 July 2018
Vespa Notte 125 bookings commence in India Posted: 27 July 2018
BIS proposes new helmet standards for two wheeler commuters Posted: 27 July 2018
Maruti Suzuki recalls more than 1000 units of New Swift and Dzire Posted: 26 July 2018
Suzuki Gixxer 250 launch confirmed Posted: 25 July 2018
Honda Activa i 2018 launched in India at Rs 50010 Posted: 25 July 2018
BMW HP4 RACE Superbike launched in India Posted: 24 July 2018
Suzuki V Strom 650 launch confirmed in India Posted: 20 July 2018
Kawasaki ZX 10R sold out with in 15 days of launch Posted: 19 July 2018
Yamaha launches Street Rally Edition Of Yamaha Ray ZR Posted: 19 July 2018
India’s first Hypercar Vazirani Shul unveiled at 2018 Goodwood Festival of Speed Posted: 18 July 2018
Tata’s upcoming SUV H5X renamed as The Harrier Posted: 16 July 2018
Maruti’s premium cars will get lithium ion batteries by FY2021 Posted: 16 July 2018
Tata Nano production stopped, will be made only on order from now Posted: 15 July 2018
Sixteenth International Jawa Day celebrations were conducted at Banaglore Posted: 13 July 2018
Honda PCX 125 Hybrid to make its global debut in a couple of months Posted: 11 July 2018
Racer William Dunlop succumbs to death after crash during practice sessions Posted: 8 July 2018
Gixxer Cup 2018 starts from 5th July Posted: 4 July 2018
Next Gen Audi A8- Launch expected in 2019 Posted: 3 July 2018
Audi has launched two petrol variants of Q5 in India Posted: 2 July 2018
Okinawa Praise to be equipped with Lithium ion battery Posted: 30 June 2018
Nissan to set up a digital hub in Technocity in Thiruvanathapuram, Kerala Posted: 25 June 2018
KTM RC 200 gets a new black paint scheme at Rs 1.77 lakh Posted: 24 June 2018
Volkswagen T-Cross expected to be launched by October 2018 in India Posted: 23 June 2018
Hero gets ready to launch their most awaited offroader XPulse 200 in India Posted: 23 June 2018
New Mahindra TUV300 Plus launched in India at a starting price of Rs.9.47 lakh Posted: 21 June 2018
Royal Enfield takes its cover off the 3 new Custom-built Twins at Wheels and Waves 2018 Posted: 18 June 2018
Honda begins delivery of 2018 Gold Wing in India Posted: 17 June 2018
Maruti Swift makes it to One lakh sales, sets a milestone in 145 days Posted: 14 June 2018
Bajaj launches a new variant Pulsar 150 Classic at a reduced price than the outgoing one Posted: 14 June 2018
World’s second richest temple Tirumala Tirupati to use electric cars soon for official commute Posted: 14 June 2018
2018 Suzuki Access 125 launched in two variants in India one of which uses CBS feature Posted: 13 June 2018
Ducati Monster 797 Plus launched at Rs.8.03 lakh in India Posted: 11 June 2018
New Electric Feeder Bus named eBuzz K6 launched in India Posted: 10 June 2018
Porsche Mission E vehicle Taycan will begin production next year Posted: 10 June 2018
Quadricycle category approved in India, Bajaj Qute gets green signal Posted: 7 June 2018
Two Indian made electric scooters Ather 340 and Ather 450 launched Posted: 6 June 2018
Maruti Suzuki India achieves new milestone of 20 million cars production in the country Posted: 4 June 2018
Hyundai Creta 2018 crosses 14k bookings in 10 days Posted: 4 June 2018
Skoda develops bullet-proof Superb Estate priced at Rs.1.06 Crore Posted: 3 June 2018

Quick Enquiry